Template review | Developer Documentation

What happens after you submit a WhatsApp template

When you submit a message template through ChatArchitect's template form, Meta reviews it before it can be used to start a conversation. This guide helps you distinguish a template that is still being reviewed from one that needs changes.

Check whether the template is ready

1. Sign in to your ChatArchitect account at wtargeted.com and find the template by its name and language. Check its review status and any reason shown for a rejection. This is the preferred way to check a template.
2. For a template that has passed review, open Approved templates and select refresh. Check that it appears before trying to send it. Also check its current status and quality rating: an approved template can later be paused or disabled.
3. If the template is absent from Approved templates, do not assume it was rejected. It may still be under review. You can also check the connected WhatsApp Business Account in Meta's WhatsApp Manager → Message templates, or ask ChatArchitect support to check. Include the template name, language, and approximate submission time.

Do not schedule a campaign until the template is approved and available in the sending workflow you use.

If Meta rejects the template

Start with the reason shown in your wtargeted.com account. The reason can also be checked in WhatsApp Manager or through ChatArchitect support. Then compare the submitted text and sample with this checklist:

• Are numbered variables such as {{1}} in order, and does each variable have a realistic sample value?
• Does the text clearly identify your business and explain why the recipient is receiving the message?
• Does the category match the message's purpose? For example, a promotion is different from an order update.
• Is the message relevant to people who agreed to receive this type of update, without asking for sensitive account or payment information?

Correct the problem and submit the revised template for review. If the rejection appears mistaken, use Meta's review or support option for the WhatsApp Business Account, or contact ChatArchitect support with the template name, language, and rejection notice. Meta recommends including samples when requesting a review. Approval of a revised template is a new decision by Meta; it is not guaranteed by the previous submission.

After approval

Refresh Approved templates on wtargeted.com. Send a small test through the connected CRM or other ChatArchitect integration before using the template for a larger audience. If the template is approved but unavailable in your sending tool, report the template name, language, WhatsApp Business Account, and a screenshot of the status to ChatArchitect support.

For Meta's guidance on template review and samples, see WhatsApp's marketing message best practices.