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Business profiles | Developer Documentation

Business profiles

Updated: Oct 5, 2025
Your business phone number’s profile displays additional information such as address, website, and description. You can add this information when registering your phone number or update it later via WhatsApp Manager or API.
Screenshot of a WhatsApp business profile displaying company information

Viewing or updating your profile via WhatsApp Manager

To view or update your business profile via WhatsApp Manager:
    Navigate to WhatsApp Manager⁠ > Account tools > Phone numbers.Select your business phone number.Click the Profile tab to view your current profile.Use the form to set new profile values.

    Getting your profile via API

    Use the GET /<WHATSAPP_BUSINESS_PHONE_NUMBER_ID>/whatsapp_business_profile endpoint to request specific business profile fields:

    Example request

    curl 'https://graph.facebook.com/v25.0/106540352242922/whatsapp_business_profile?fields=about,address,description,email,profile_picture_url,websites,vertical' \
-H 'Authorization: Bearer EAAJB...'

    Example response

    Upon success:
    {
    "data": [
        {
    "about": "Succulent specialists!",
    "address": "1 Hacker Way, Menlo Park, CA 94025",
    "description": "At Lucky Shrub, we specialize in providing a...",
    "email": "[email protected]",
    "profile_picture_url": "https://pps.whatsapp.net/v/t61.24...",
    "websites": [
    "https://www.luckyshrub.com/"
          ],
    "vertical": "RETAIL",
    "messaging_product": "whatsapp"
        }
      ]
    }
    Updating your profile via API
    Use the POST /<WHATSAPP_BUSINESS_PHONE_NUMBER_ID>/whatsapp_business_profile endpoint to update specific business profile fields:
    Example request
    curl 'https://graph.facebook.com/v25.0/106540352242922/whatsapp_business_profile' \
-H 'Content-Type: application/json' \
-H 'Authorization: Bearer EAAJB...' \
--data-raw '
{
  "about": "Succulent specialists!",
  "address": "1 Hacker Way, Menlo Park, CA 94025",
  "description": "At Lucky Shrub, we specialize in providing a diverse range of high-quality succulents to suit your needs. From rare and exotic varieties to timeless classics, our collection has something for everyone.",
  "email": "[email protected]",
  "messaging_product": "whatsapp",
  "profile_picture_handle": "4::aW...",
  "vertical": "RETAIL",
  "websites": "[\n  \"https://www.luckyshrub.com\"\n]"
}'
    Example response
    Upon success:
    {
    "success": true
    }
    
    
            
    
        
    
    
    
        
    
            
    
                
                
    
                    
                    
                
    
            
    
            
            
    
                                            
    
        
    
    
    

    

    
    
    

    
            
    
            
    

    
    
        
    
            
            
        
    
            
    

    
    
        
    
                    
    

        
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