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Marketing Messages API for WhatsAppUpdated: Feb 10, 2026Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available.MM API for WhatsApp is our next-generation marketing solution built to enhance the customer e...

Get started Updated: Feb 10, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Learn how to send a template message with the Marketing Messages API for WhatsApp (MM API for WhatsApp). Requ...

FeaturesUpdated: Feb 10, 2026Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available.Marketing Messages API for WhatsApp offers added features that are not available on Cloud API, such as performance bench...

Onboard Updated: Feb 10, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Onboarding to the Marketing Messages API for WhatsApp (MM API for WhatsApp) is a low-effort upgrade to sending marke...

Setting up conversion measurement Updated: Mar 27, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Using Marketing Messages API for WhatsApp, you can integrate your marketing messages with ...

Tracking click events Updated: Feb 10, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Available using Marketing Messages API for WhatsApp (MM API for WhatsApp) and Ads Manager only Limi...

Viewing metrics Updated: Feb 10, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Conversion metrics will be solely available in the WhatsApp Manager UI and WhatsApp Business Management API...

Deep links Updated: Feb 10, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. You can map an Android deep link? to a marketing template URL button that, when tapped, loads a particular locati...

Send Marketing Messages Updated: Mar 20, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Marketing Messages API for WhatsApp allows you to send marketing template messages only. To send oth...

Onboard business customers Updated: Feb 10, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. The MM API for WhatsApp onboarding process is designed to be simple for you as a partner to adopt...

Set a max-price for marketing messages (BETA) Updated: Mar 17, 2026 Marketing Messages API for WhatsApp (formerly known as Marketing Messages Lite API) is now generally available. Amidst our introduction of the max-price feature on the Marketing Messages API f...

Utility templates Updated: Nov 14, 2025 This document describes how to create and send utility templates. Utility templates are typically sent in response to a user action or request, such as an order confirmation or update. Utility templates have strict con...

Best practices for authenticating users via WhatsApp Updated: Nov 21, 2025 Security To register with WhatsApp, users must register using their phone number. During this sign-up process⁠, WhatsApp verifies the user has ownership of this phone number by send...

Best practices for authenticating users via WhatsApp Updated: Nov 21, 2025 Security To register with WhatsApp, users must register using their phone number. During this sign-up process⁠, WhatsApp verifies the user has ownership of this phone number by send...

One-tap autofill authentication templates Updated: Feb 6, 2026 Upcoming deprecation: Starting April 15, 2026, the PendingIntent-based handshake method for authentication templates will be deprecated. If you are currently using PendingIntent to initiate hands...

Zero-tap authentication templates Updated: Feb 6, 2026 Upcoming deprecation: Starting April 15, 2026, the PendingIntent-based handshake method for authentication templates will be deprecated. If you are currently using PendingIntent to initiate handshakes or...

Copy code authentication templates Updated: Nov 4, 2025 Copy code authentication templates allow you to send a one-time password or code along with a copy code button to your users. When a WhatsApp user taps the copy code button, the WhatsApp client copies th...

Error Signals Updated: Feb 6, 2026 Upcoming deprecation: Starting April 15, 2026, the PendingIntent-based handshake method for authentication templates will be deprecated. If you are currently using PendingIntent to initiate handshakes or verify app identity...