Create your WhatsApp Business account with WhatsApp Solution Partners

A Solution Partner may have an embedded signup flow that lets you sign up for the WhatsApp Business Platform directly from their website.

Here’s how to complete the embedded signup:

1. Click Login with Facebook.
2. Log in to your existing personal Facebook account. New personal accounts may not be approved.
3. Link to an existing Facebook business account or create a new business account. This account will be associated with your WhatsApp Business account.
4. Provide your legal business information.
5. Create or link a WhatsApp Business profile with your display name, category and business description to share with your customers.
6. Create a new WhatsApp Business number that hasn't been used on the WhatsApp or WhatsApp Business apps. You'll then receive a code via text message to verify the phone number.

Note: If your partner's Embedded Signup experience allows the website field to be optional and you choose not to provide one, you can start messaging customers on WhatsApp Business Platform as soon as your partner completes your business verification.

A Solution Partner can use Meta Business Suite to initiate WhatsApp Business Account creation for you. Once the Solution Partner has initiated account creation, here’s what you need to do:

1. Log into Meta Business Suite.
2. If you have multiple business portfolios, select the desired portfolio in the dropdown menu at the top-left of the page.
3. Click Settings then select Requests.
4. Open the Other Requests panel and click the Received tab.
5. Locate the invitation and review its contents.
6. Accept or decline the invitation.
7. Add and verify a business phone number (optional).
8. Confirm the invitation.
9. Click Accounts and select the WhatsApp account panel and confirm that your WhatsApp Business Account has been created and shared with your Solution Partner.

Note: If you stop working with your Solution Partner, you will retain control of your account and they will no longer have access.

After completing signup, you can start messaging customers on the WhatsApp Business Platform immediately. You can respond to unlimited customer-initiated conversations and send business-initiated messages to 250 unique customers every 24 hours per phone number. Learn about how you can scale the capabilities of your account.

If you can't send messages to your customers, reach out to your Solution Partner to understand more about your account setup. You can also refer to Business Support Home to understand if there are any restrictions on your account.

Learn more

We are phasing out “On behalf of” (OBO) onboarding in September. Partner-initiated onboarding will replace OBO onboarding. Learn more about Partner-initiated onboarding.

1. Log into Meta Business Suite. If your business doesn't have a business portfolio, sign up for one. Note: To access the APIs, your business portfolio must belong to your end business, not to an agency or third-party.

• Complete the business profile in Meta Business Suite, the Solution Partner can proceed to create your WhatsApp Business account and the certificate will be available for download.
• Your Solution Partner will request your business portfolio ID via email to create your WhatsApp Business account. To find your ID in Meta Business Suite you can:

  1. Click Settings.
  2. Click Business info. Your business portfolio ID can be found below your business portfolio name. Remember that your business portfolio ID isn't the same as your Facebook Page ID.

You need to approve your Solution Partner to send messages from your WhatsApp Business account on behalf of your business. When your Solution Partner sends you a message on behalf of request, you'll receive a notification in Meta Business Suite and by email.

Here’s how to approve this request:

1. Go to the Requests section in Settings.
2. Click Requests.
3. In the Received tab, find the request from your Solution Partner and click Approve.

You can start messaging customers on the WhatsApp Business Platform immediately. Your businesses can respond to unlimited customer-initiated conversations and send business-initiated messages to 250 unique customers every 24 hours per phone number. Learn about how you can scale the capabilities of your account.

Learn more