Select an existing template for ads that click to message

Select an existing template for ads that click to message We are rolling out a new recommended setup experience to the Traffic , Awareness and Engagement objectives which is similar to the Advantage+ campaign setup for the Sales , App promotion and Leads objectives. You may see a campaign score of 100 and Advantage+ on for some options. Manual options are still available. This means you may see slightly different steps to those described here for some objectives. Learn more . Special ad category campaigns and pharmaceuticals campaigns may not have access to all Advantage+ features, or may see a different experience. You can set up a message with a template you've already created for ads that click to Messenger, Instagram or WhatsApp. Before you begin Create a new ad that clicks to Messenger , ad that clicks to Instagram Direct , or ad that clicks to WhatsApp . When eligible, you can get experimentally proven recommendations in opportunity score. Go to Account Overview to see your opportunity score and review and apply recommendations to help improve performance. Learn about opportunity score . Note: Opportunity score (including a high score) itself does not reflect your actual or future performance. Actual performance depends on many factors and your opportunity score does not guarantee performance. To use an existing template To set up a message with a template you've already created for ads that click to Messenger, Instagram, or WhatsApp: Go to Ads Manager and click + Create. Choose the engagement , sales , traffic or leads objective and click Next . After you select an objective, you may see a campaign score on the right side of the page. Campaign score predicts how optimized your campaign is before publishing. You can review your campaign score and apply recommendations while drafting your campaign. Learn more about campaign score . Review the campaign details, then click Next . Review the ad set details, then click Next . Note : Under the Audience and Placements sections, you may see that Advantage+ in the top right is On . Advantage+ campaign setup is a new feature that helps more businesses maximize performance with AI. Learn more about Advantage+ campaign setup . In the Ad creative section, select or upload the media you want to use for your ad. Then crop or apply enhancements, if needed. When you're ready, click Done.Under Call to action , use the dropdown menu to choose Send message. In the Message template section, choose Use existing in the dropdown.Select the template you want to use from the dropdown. Learn more Create a New Template for Ads That Click to Message Best Practices for Ads That Click to Message Common support topics About advertising restrictions Business Help Center Troubleshoot a disabled or restricted account Business Help Center About Meta Business Support Home Business Help Center Fix a failed payment issue on Meta Business Help Center Basics About ads that click to message on Meta technologies About ads in Messenger About lead generation in Instagram Direct, Messenger and WhatsApp Create Create ads that click to Messenger from your Facebook Page Create ads that click to Messenger in Meta Ads Manager Create ads that click to Instagram Direct in Ads Manager Create ads that click to WhatsApp in Ads Manager Create ads that click to WhatsApp from your Facebook Page Create ads to be delivered to Messenger Stories Create a new template for ads that click to message Create questions for your leads campaign in Messenger Ad Select an existing template for ads that click to message Set Up General best practices for ads that click to message Results Leads, engagement and sales metrics for ads that click to Messenger Troubleshoot your Messenger block rate